Liz has 3 major research streams that are reflected in her publications, presentations, and classes she teaches. These streams are:
Wine Business
- Wine Management Practices & Sustainability
- Customer Service in Tasting Rooms/ Direct to Consumer Sales
- Wine Marketing; Marketing to the Millennial Generation
- Consumer Behavior in the Wine Industry
- Wine Exporting & Distribution
- Wine 2.0/Social Networking
- Wine Tourism
Leadership & Management Development
- Leadership Development & Competencies
- Executive Coaching & 360 Feedback
- Change Management; Merger & Acquisition Integration
- Social Responsibility; Sustainability
- Spirituality in the Workplace
Human Resource Management
- Motivating Employees and Performance Management
- Training & Development Issues; Instructional Design
- HR Metrics
- HR in Small Businesses; HR in the Wine Industry